Better Products. Zero Compromise. Big Impact.
TCD is a community of content, commerce, and climate experts making the cooler future come to life. We're also real everyday people who care about the planet and who want to make eco-friendly shopping simple and easy for ourselves and for you.
We're spending countless hours conducting research, de-coding certifications, and testing green products on ourselves, our spouses, our kids, and our friends to find the best fit for any budget. If you have to shop for new stuff, you can feel confident about shopping better with The Cool Down.
Problems & Solutions
Upwards of 60% of planet-heating pollution comes solely from the production of the things we use and buy every day. That's a daunting number, but we see it as a great opportunity. Instead of feeling helpless and overwhelmed in the fight against climate change, we can all make a difference with our wallets.
Take all that plastic around your house — shampoo bottles, hand soap dispensers, Ziploc bags, the list goes on. Americans alone discard more than 30 million tons of plastic waste each year and only 9% of it actually gets recycled. Add the fact that 99% of plastic is made from fossil fuels (yes, even your toothbrush) and it's easy to see the impact we can make on the planet and our health by switching out single-use plastic for reusable or plastic-free alternatives.
Cheap, fast fashion is another culprit. The average American throws away 81 pounds of clothes every year, and 57% of all discarded clothing ends up as trash in landfills. That trendy outfit that went out of style faster than it came in? It's going to be trashing our planet for another 10,000 years. But you didn't know that — you were just trying to live your best life.
This is exactly where we come in.
A Promise & A Favor
We can't shop our way out of the climate crisis, but we can all make better choices that will have a positive impact on the planet.
At TCD, we get our thrills from discovering new things, and we're excited to introduce you to cleaner, healthier, and cooler products that will enhance your life and bring you joy. And rest assured that being green doesn't mean settling for inferior stuff — we promise that we'll always keep our quality standards high and we'll never ask you to lower yours.
There's one more thing — a small favor to ask of you. Before you buy more just to buy more, take a beat. Try to get by with what you already have, reuse whatever you can, and mend the holes in that favorite sweater. But if and when you really do need that new something, we're the experts you can count on.